A great many new real estate agents never make it through their first two years. Some underestimate expenses and overestimate income, a deadly combination. Others rely too much on old industry truisms that aren't as valid in the real estate world that has developed in the internet-driven years since the Great Recession.
Knowing when to follow conventional wisdom and when to pursue new tactics will help you create a successful real estate from the beginning of your career.
Don't Always Focus on Selling
While knowing good sales tactics is beneficial to real estate agents, you don't always need to make the hard sell. In fact, there are many times when separating yourself from the stereotype of a pushy real estate salesperson can help your career.
Early in your career, excellent photography skills and the ability to write compelling descriptions about listings will go much farther than selling skills. Even if you're starving for a deal, think of yourself as a consultant, rather than a salesperson, for better results.
You'll also want to focus on your soft skills, including people skills, self-motivation, and problem-solving, which are some of the top abilities that real estate agents need.
